LOI Template & Guide · Fencing Company

Letter of Intent Template for Acquiring a Fencing Company

A field-tested LOI framework built for fence installation and contractor business acquisitions — covering purchase price, equipment, key employee retention, and earnout structures specific to the trades.

A Letter of Intent (LOI) is the pivotal document that moves a fencing company acquisition from informal conversations to a structured, binding negotiation process. For fencing businesses — where value is embedded in fleet condition, crew tenure, estimating systems, and commercial account relationships — the LOI must do more than state a price. It needs to protect the buyer against key-man risk, undisclosed equipment liabilities, and seasonal cash flow distortions while giving the seller enough deal certainty to begin transition planning. This guide walks through each section of a fencing company LOI, provides realistic example language, and highlights the negotiation dynamics unique to fence contractor deals in the $1M–$5M revenue range. Whether you are financing with an SBA 7(a) loan, structuring an earnout tied to commercial contract retention, or executing a roll-up acquisition, this template gives you a proven starting point.

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LOI Sections for Fencing Company Acquisitions

Parties and Business Description

Identifies the buyer entity, seller, and the specific fencing business being acquired. For asset purchases — which represent the majority of fencing company transactions — this section should clearly name the operating entity, DBA trade name, and primary service territory so there is no ambiguity about what is being acquired.

Example Language

This Letter of Intent is entered into between [Buyer Name or Buyer LLC], ('Buyer'), and [Seller Legal Name], ('Seller'), the owner of [Company DBA — e.g., Lone Star Fence Co.], a fencing installation and services business operating primarily in [City, State] ('the Business'). The Business generates approximately $[X]M in annual revenue through residential and commercial fence installation, repair, and maintenance services.

💡 Sellers who operate under a well-recognized local trade name should confirm whether that name transfers with the asset purchase. If the DBA has brand equity — particularly with Google reviews and a long-standing commercial account book — buyers should explicitly list the trade name, domain, phone number, and online profiles as included assets. This prevents ambiguity later in the asset purchase agreement.

Proposed Transaction Structure

Defines whether the deal is structured as an asset purchase or stock purchase, which entity acquires the assets, and whether SBA financing is anticipated. Nearly all lower middle market fencing company acquisitions are structured as asset purchases to allow the buyer to step up the tax basis on equipment and avoid inheriting legacy liabilities such as warranty claims or subcontractor disputes.

Example Language

Buyer proposes to acquire substantially all assets of the Business, including but not limited to customer contracts, commercial account relationships, equipment, vehicles, tools, inventory, trade name, phone numbers, website, and goodwill, structured as an asset purchase transaction. Buyer anticipates financing the acquisition through an SBA 7(a) loan. The transaction will not include the assumption of any existing debt, liens, or contingent liabilities of Seller unless explicitly agreed to in the definitive Asset Purchase Agreement.

💡 Sellers often prefer a stock sale for tax treatment reasons, particularly if the business is a C-Corp. Buyers using SBA financing are almost always required to structure an asset purchase. Clarify this early. If the seller pushes back on asset purchase structure, engage your CPA to model the after-tax proceeds difference and explore whether an adjusted purchase price or installment sale treatment can bridge the gap.

Purchase Price and Valuation Basis

States the proposed total enterprise value, the rationale based on a multiple of Seller's Discretionary Earnings (SDE) or EBITDA, and how the price was derived. For fencing companies, buyers typically apply a 2.5x–4.5x multiple on SDE, with the upper end reserved for businesses with documented commercial contracts, seasoned management, and owned equipment fleets in good condition.

Example Language

Buyer proposes a total purchase price of $[X,XXX,000], representing approximately [X.Xx] times the Business's trailing twelve-month Seller's Discretionary Earnings of approximately $[XXX,000], as represented by Seller. This valuation reflects the quality of the equipment fleet, the mix of residential and commercial revenue, and the tenure of key field personnel. The purchase price is subject to adjustment following completion of due diligence and verification of financial representations.

💡 Fencing company valuations are highly sensitive to SDE add-backs. Sellers commonly add back owner vehicle expenses, personal cell phones, owner family payroll, and above-market owner compensation. Buyers should request a detailed add-back schedule before signing the LOI and reserve the right to adjust the purchase price if add-backs do not hold up under due diligence. A price adjustment mechanism tied to verified SDE protects buyers without blowing up the deal at signing.

Purchase Price Allocation and Payment Terms

Breaks down how the total purchase price will be paid across cash at close, a seller note, and any earnout component. For fencing businesses with significant commercial account revenue, buyers often tie a portion of the price to first-year contract retention to manage the risk of customer attrition following the ownership change.

Example Language

The proposed purchase price of $[X,XXX,000] shall be paid as follows: (i) $[X,XXX,000] in cash at closing, funded through an SBA 7(a) loan and Buyer equity injection of no less than 10%; (ii) a Seller promissory note of $[XXX,000] bearing interest at [X]% per annum, payable over [24–36] months, subordinated to the SBA lender as required; and (iii) an earnout of up to $[XXX,000] payable over 12 months post-close, contingent on the Business retaining no less than 80% of trailing twelve-month commercial contract revenue as measured by gross billings to commercial accounts.

💡 Sellers often resist earnouts because they create uncertainty about net proceeds. Frame the earnout as a shared-risk mechanism that allows you to pay a higher headline price than you could justify with cash alone — particularly when commercial accounts represent more than 30% of revenue. Tie earnout metrics to objective, verifiable measures like gross billings to named accounts rather than subjective measures like 'customer satisfaction.' Keep earnout periods short — 12 months is standard for fencing businesses.

Assets Included and Excluded

Explicitly lists the categories of assets transferring to the buyer and any assets the seller intends to retain. For fencing companies, the equipment schedule — including trucks, trailers, post drivers, augers, and inventory of fence panels and hardware — is one of the most financially significant components of the deal and must be defined clearly.

Example Language

Included Assets shall encompass all equipment, vehicles, trailers, tools, and machinery used in the operation of the Business, as detailed in the Equipment Schedule attached hereto as Exhibit A; all raw material and finished goods inventory valued at cost; all customer and prospect lists; all commercial account contracts and residential project files; the Business trade name, phone numbers, website, social media accounts, and Google Business Profile; all transferable contractor licenses and permits; and all vendor and supplier relationships. Excluded Assets shall include Seller's personal vehicles not used in the Business, accounts receivable generated prior to the closing date [or as separately negotiated], and any real property owned by Seller.

💡 Fencing company equipment schedules require careful attention. Request a full fleet list with vehicle identification numbers, year, make, model, mileage, and most recent service records before signing the LOI. Deferred maintenance on trucks and trailers is one of the most common post-close surprises in fencing acquisitions. Consider building a fleet condition contingency into the LOI — for example, the right to reduce the purchase price if the independent equipment appraisal reveals aggregate deferred maintenance exceeding a threshold such as $25,000.

Due Diligence Period and Access

Establishes the length of the due diligence period, the categories of information the buyer will review, and the seller's obligation to provide access to records, personnel, and facilities. For fencing companies, due diligence must cover financial records, equipment condition, employee and subcontractor agreements, licensing, and customer concentration.

Example Language

Following execution of this LOI, Seller shall grant Buyer a due diligence period of [45–60] days during which Buyer shall have reasonable access to the Business's financial statements for the trailing 36 months, tax returns, job costing records, customer contracts, equipment maintenance logs, subcontractor agreements, employee records, contractor license documentation, bonding and insurance certificates, and any outstanding warranty claims or legal disputes. Seller shall make key personnel, including the lead estimator and operations manager if applicable, available for confidential interviews with Buyer during this period.

💡 Sellers who have run lean administrative operations — common in fencing businesses — may not have clean job costing records or organized subcontractor files. Build in a cure period of 10–15 days for the seller to compile missing materials before the clock on your due diligence window starts running. For SBA-financed deals, your lender will also require an independent business appraisal and equipment appraisal, which typically add 2–3 weeks to the timeline and should be accounted for in your due diligence period length.

Exclusivity and No-Shop Period

Prevents the seller from marketing the business to or negotiating with other buyers during the due diligence period. This is a critical protection for buyers who are investing significant time and money in lender engagement, independent appraisals, and attorney fees to advance the transaction.

Example Language

In consideration of Buyer's commitment to proceed with due diligence and incur related costs, Seller agrees that for a period of [45–60] days following execution of this LOI, Seller will not solicit, entertain, or enter into discussions with any other party regarding the sale, merger, recapitalization, or transfer of the Business or its assets. Seller will promptly notify Buyer if any unsolicited third-party inquiry is received during the exclusivity period.

💡 Sellers working with a business broker may have received multiple indications of interest before selecting your LOI. Make sure exclusivity language is mutual — meaning the seller's broker also cannot continue shopping the deal. Forty-five to sixty days is standard for a lower middle market fencing acquisition. If SBA lender processing delays are anticipated, negotiate an option to extend exclusivity by 15–30 days with written notice, which gives you runway without renegotiating the full LOI.

Key Employee and Owner Transition

Addresses the seller's role during and after closing, including any employment or consulting agreement, and protects the buyer's interest in retaining key field personnel such as lead estimators, foremen, and commercial account managers whose relationships drive revenue continuity.

Example Language

Seller agrees to remain available to Buyer for a transition period of no less than [90–180] days following closing, under a mutually agreed consulting or employment arrangement at a monthly rate of $[X,XXX], to facilitate introductions to commercial accounts, supervise field crew transitions, and transfer institutional knowledge regarding estimating practices, vendor relationships, and recurring customer contracts. Buyer and Seller agree to use commercially reasonable efforts to retain key field personnel, including but not limited to [Lead Estimator Name if known] and all licensed crew foremen, through closing and into the transition period.

💡 Owner dependency is the single most cited risk factor for fencing company acquisitions. Buyers should push for a transition period of at least 90 days for businesses where the owner handles estimating and commercial account relationships directly. Sellers who are ready to exit quickly may resist long transition commitments — consider a graduated consulting fee structure that compensates the seller for a meaningful transition without requiring full-time engagement beyond the first 60 days.

Non-Compete and Non-Solicitation

Restricts the seller from competing in the same geographic market or soliciting customers and employees following the close of the transaction. For fencing businesses where the seller's personal reputation and relationships are core to the brand, a meaningful non-compete is essential to protect the goodwill being acquired.

Example Language

Seller agrees that for a period of [3–5] years following the closing date, Seller will not, directly or indirectly, engage in or have any ownership interest in any business providing fence installation, repair, maintenance, or related services within a [50-mile] radius of the Business's primary service territory. Seller further agrees not to solicit any customer, commercial account, or employee of the Business for a period of [3–5] years following closing.

💡 SBA lenders typically require non-compete agreements as a condition of loan approval. A 3-to-5-year term and 50-mile radius is standard and defensible for a fencing company with an established local market presence. If the seller plans to retire completely, they will generally accept these terms without significant pushback. If the seller has a spouse or family member who may continue in the trades, ensure the non-compete covers related parties or affiliated entities to prevent circumvention.

Conditions to Closing

Lists the material conditions that must be satisfied before either party is obligated to proceed to closing. For fencing company acquisitions, these conditions typically include SBA loan approval, satisfactory completion of due diligence, equipment appraisal within an acceptable range, transfer of contractor licenses, and confirmation of key employee retention.

Example Language

The obligations of Buyer to consummate the transaction shall be conditioned upon: (i) satisfactory completion of due diligence to Buyer's sole discretion; (ii) receipt of SBA 7(a) loan commitment in an amount sufficient to fund the transaction on terms acceptable to Buyer; (iii) independent equipment and business appraisals supporting the proposed purchase price; (iv) confirmation that all contractor licenses, bonds, and insurance certificates are current, in good standing, and transferable or reissuable to Buyer's entity; (v) no material adverse change in the Business's revenue, workforce, or commercial account base between the LOI execution date and closing; and (vi) execution of a definitive Asset Purchase Agreement on terms consistent with this LOI.

💡 Sellers may push to limit the due diligence condition to 'material' findings only, preventing buyers from using minor issues to exit the deal. This is a reasonable ask — consider agreeing that due diligence termination rights apply only to findings that represent a reduction in verified SDE exceeding 10% or reveal undisclosed liabilities exceeding $[X,XXX]. This gives both parties clarity and protects sellers from buyers who use the due diligence condition as a free option to renegotiate price after exclusivity has been granted.

Confidentiality

Confirms that both parties will maintain the confidentiality of deal terms, financial information shared during due diligence, and the existence of the transaction. Confidentiality is especially critical for fencing businesses where employee and customer awareness of a pending sale can trigger attrition before close.

Example Language

Both parties agree to maintain the strict confidentiality of all information exchanged in connection with this proposed transaction, including financial records, customer lists, employee information, and the terms of this LOI. Neither party shall disclose the existence or terms of this transaction to employees, customers, subcontractors, or vendors without the prior written consent of the other party, except as required by law or in connection with obtaining financing or professional advice under confidentiality obligation.

💡 In fencing businesses, crew members and key estimators are often closely connected to the owner personally. Word of a sale spreading through the field before close can cause key employees to begin exploring other opportunities, which is the exact key-man risk buyers are paying a premium to avoid. Agree on a joint communication plan for announcing the transition to employees and customers — ideally prepared before close and executed on closing day with the seller present to provide reassurance.

Binding and Non-Binding Provisions

Clarifies which sections of the LOI are legally binding on both parties and which sections are expressions of intent subject to execution of a definitive agreement. Standard practice is for confidentiality, exclusivity, and governing law to be binding while purchase price, structure, and other deal terms remain non-binding pending due diligence.

Example Language

This Letter of Intent is non-binding with respect to the proposed purchase price, transaction structure, and all other business terms, which are subject to completion of due diligence and execution of a definitive Asset Purchase Agreement. Notwithstanding the foregoing, the provisions of this LOI relating to confidentiality, exclusivity, governing law, and jurisdiction shall be legally binding upon both parties upon execution.

💡 Some sellers — particularly those advised by experienced brokers — will ask buyers to increase the binding nature of the LOI by including a breakup fee or good-faith deposit that is forfeited if the buyer walks away without cause. For deals over $1.5M in purchase price, a refundable good-faith deposit of $25,000–$50,000 held in escrow is sometimes appropriate and signals serious buyer intent. Make sure any deposit is refundable if the deal fails due to SBA financing denial or material due diligence findings.

Key Terms to Negotiate

Equipment and Fleet Condition Adjustment

The condition of the fencing company's truck and trailer fleet, post drivers, augers, and other installation equipment is a major value driver. Negotiate a purchase price adjustment right triggered if an independent equipment appraisal reveals deferred maintenance or replacement needs exceeding an agreed threshold — typically $20,000–$50,000 depending on fleet size. This protects the buyer from inheriting a fleet that requires immediate capital expenditure post-close.

Commercial Contract Earnout Structure

If commercial accounts — such as HOA contracts, property management agreements, or general contractor relationships — represent a meaningful portion of revenue, negotiate an earnout tied to the retention of those accounts in the 12 months post-close. Use gross billings to named accounts as the metric, set an 80% retention threshold, and cap the earnout at 10–15% of total purchase price to keep it meaningful but not deal-defining.

Accounts Receivable Treatment

Fencing companies frequently have outstanding receivables at closing from recent residential and commercial jobs. Negotiate clearly whether AR is included in the purchase price or retained by the seller. If AR transfers to the buyer, agree on an aging cutoff — typically only AR under 60 days old — and exclude any receivables in dispute or from customers with a history of slow payment.

Seller Transition Length and Compensation

The length of the seller's post-close consulting or employment period is one of the most negotiated terms in fencing company acquisitions because owner dependency is so prevalent. Push for a minimum of 90 days of active transition involvement for businesses where the owner estimates jobs or maintains commercial relationships. Tie a portion of the seller's compensation to milestone-based knowledge transfer rather than a flat monthly retainer.

License and Bond Transferability

Contractor licenses in many states are issued to individuals, not businesses, which means a buyer may need to apply for new licenses rather than transfer existing ones. Negotiate a condition to close that requires the seller to assist with license applications and maintain their personal license active during a bridge period if state law requires it. Also confirm that bonding and insurance can be reissued or transferred to the buyer's entity without a lapse in coverage.

Inventory Valuation at Close

Fencing companies often carry meaningful inventory of fence panels, posts, gates, hardware, and specialty materials. Negotiate whether inventory is included in the purchase price at a fixed value or adjusted to actual cost at closing. A physical inventory count conducted within five business days of closing, with price adjustments for variance from the estimated value, protects both parties from material discrepancies.

Non-Compete Geographic Scope

The geographic scope of the seller's non-compete should reflect the actual service territory of the business. A 50-mile radius is standard for most fencing companies with a single market presence. If the seller also has personal relationships with general contractors or developers that extend beyond the primary service area, negotiate a broader non-solicitation clause covering those named relationships even if the geographic non-compete radius remains narrow.

Common LOI Mistakes

  • Failing to request and verify a detailed equipment schedule with VINs and maintenance history before signing the LOI, which leads to post-close discovery of deferred maintenance costs that were not reflected in the agreed purchase price.
  • Accepting the seller's SDE add-backs at face value without requiring a trailing 36-month financial package and job costing records, which can result in overpaying for a business whose true earnings are significantly lower once personal expenses and one-time items are stripped out.
  • Structuring an earnout around vague metrics like 'business performance' or 'customer satisfaction' rather than objective, auditable measures like gross billings to named commercial accounts, making the earnout unenforceable or perpetually disputed post-close.
  • Underestimating the due diligence timeline needed for an SBA-financed fencing company acquisition — particularly the time required for the lender's independent business appraisal and equipment appraisal — and setting an exclusivity period that expires before the loan commitment is received, forcing a renegotiation under time pressure.
  • Neglecting to address contractor license transferability in the LOI, only to discover during due diligence that the state-issued license is tied to the seller personally and will require a 60–90 day application process for the buyer's entity, creating a closing delay or coverage gap that could interrupt operations.

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Frequently Asked Questions

What is the typical purchase price multiple for a fencing company acquisition?

Fencing companies in the lower middle market typically trade at 2.5x–4.5x Seller's Discretionary Earnings (SDE). The lower end of that range applies to businesses with high owner dependency, seasonal revenue concentration, aging equipment, or limited commercial account diversification. The upper end is reserved for companies with seasoned management, a documented estimating process, a well-maintained fleet, and a diversified mix of residential, commercial, and HOA or government contracts. At $300,000–$500,000 in SDE — the typical range for an SBA-eligible fencing business — the enterprise value generally falls between $750,000 and $2.25 million.

Should I structure the acquisition as an asset purchase or stock purchase?

The vast majority of lower middle market fencing company acquisitions are structured as asset purchases. An asset purchase allows the buyer to step up the tax basis on equipment and vehicles, avoid inheriting undisclosed liabilities such as warranty claims or subcontractor disputes, and negotiate which specific assets transfer. SBA 7(a) lenders generally require asset purchase structure. Stock purchases may be advantageous to the seller from a tax perspective — particularly for C-Corps — but they transfer all historical liabilities to the buyer. If the seller insists on a stock sale, conduct exceptionally thorough due diligence on outstanding claims and negotiate robust indemnification provisions.

How long should the due diligence period be for a fencing company?

Plan for a 45–60 day due diligence period for an SBA-financed fencing company acquisition. This window needs to accommodate financial statement review, equipment appraisal, SBA lender underwriting, contractor license verification, customer concentration analysis, and key employee interviews. If the seller's books are disorganized or the business lacks clean job costing records — which is common in owner-operated fencing companies — you may need a 10–15 day cure period before your formal due diligence clock starts. Build in a 15–30 day extension option in your exclusivity clause to account for SBA processing delays.

What is an earnout and when does it make sense in a fencing company acquisition?

An earnout is a portion of the purchase price that is paid after closing based on the business meeting specific performance targets — typically revenue or commercial contract retention. In fencing company acquisitions, earnouts are most commonly used when commercial accounts represent a significant share of revenue and there is uncertainty about whether those clients will continue under new ownership. A well-structured earnout might pay the seller up to $150,000–$250,000 over 12 months if the commercial account book retains at least 80% of its trailing revenue. Earnouts should always be tied to objective, auditable metrics — not subjective measures — and should include clear measurement and payment procedures in the definitive agreement.

How do I handle a fencing business where the owner does all the estimating and customer relationships?

Owner dependency in estimating and commercial relationships is the most common risk factor in fencing company acquisitions. Address it in three ways in your LOI and deal structure: first, negotiate a meaningful transition period of at least 90–180 days with the seller actively introducing you to commercial accounts and training your estimator; second, identify whether there is a lead estimator or foreman already in the business who can absorb the owner's responsibilities with proper compensation and a retention incentive; and third, price the key-man risk into your offer by applying a lower multiple or structuring a larger earnout tied to first-year revenue retention rather than paying full price upfront for goodwill that is concentrated in one individual.

What licenses and insurance does a fencing company need and how are they transferred at closing?

Licensing requirements for fencing contractors vary by state and municipality. Some states require a general contractor's license, while others have specialty contractor classifications for fencing. In many jurisdictions, licenses are issued to individuals rather than business entities, which means the buyer must apply for a new license in their own name or entity — a process that can take 30–90 days depending on the state. In your LOI, include a closing condition requiring the seller to confirm all licenses are current and to assist with transition applications. Also verify that the seller's bonding and general liability insurance can be matched or exceeded by the buyer's coverage before close, as commercial clients and HOA contracts often have minimum insurance requirements as a condition of the contract.

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