LOI Template & Guide · Waterproofing Company

Letter of Intent Template for Acquiring a Waterproofing Company

A practical LOI guide and template built for buyers acquiring residential or commercial waterproofing businesses — covering purchase price, warranty liability, earnouts, and SBA deal structures in the $1M–$5M revenue range.

A Letter of Intent (LOI) is the critical first formal step in acquiring a waterproofing business. It signals serious buyer intent, establishes the economic framework of the deal, and sets expectations for due diligence before either party invests heavily in legal and financial review. For waterproofing company acquisitions, the LOI must address several industry-specific complexities that generic templates overlook: long-tail warranty obligations that can survive ownership transfer for 10–25 years, owner dependency in estimating and sales, equipment condition and capital requirements, and the mix of residential versus commercial revenue that drives valuation. Whether you are an owner-operator from the trades using SBA financing, a PE-backed home services roll-up, or a strategic acquirer from foundation repair or restoration, a well-structured LOI reduces deal risk, prevents renegotiation surprises during due diligence, and protects both parties. This guide walks through every section of a waterproofing company LOI with example language and negotiation guidance specific to this industry.

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LOI Sections for Waterproofing Company Acquisitions

Parties and Transaction Overview

Identifies the buyer, seller, and the legal entity or assets being acquired. Specifies whether this is an asset purchase or stock purchase — a critical distinction for waterproofing businesses given warranty liability exposure and licensing transferability.

Example Language

This Letter of Intent is entered into as of [Date] between [Buyer Name or Entity] ('Buyer') and [Seller Name or Entity] ('Seller'), the owner of [Business Legal Name] ('Company'), a waterproofing contractor operating in [State(s)]. Buyer proposes to acquire substantially all of the assets of the Company, including equipment, vehicles, customer contracts, trade names, phone numbers, website, CRM data, and goodwill, but excluding cash, accounts receivable pre-closing, and any warranty obligations not expressly assumed by Buyer as described herein. This transaction is intended to be structured as an asset purchase.

💡 Most buyers of waterproofing companies strongly prefer asset purchases over stock purchases to avoid inheriting undisclosed warranty claims, prior litigation, or tax liabilities. Sellers may resist this if the business is a C-corp with built-in gains implications. If stock purchase is required, buyers should demand a significantly larger indemnification escrow — typically 15–20% of purchase price — held for 24–36 months to cover legacy warranty claims. Clearly define which warranty obligations, if any, Buyer will assume and document all outstanding warranty commitments as a closing condition.

Purchase Price and Valuation Basis

States the proposed total enterprise value, the methodology used to arrive at that number, and what financial performance it is based on. For waterproofing businesses, this is typically a multiple of trailing twelve-month or three-year average EBITDA after normalizing for owner compensation and add-backs.

Example Language

Buyer proposes to acquire the Company for a total purchase price of $[X,XXX,000], representing approximately [3.5x–5.0x] the Company's trailing twelve-month adjusted EBITDA of $[XXX,000] as represented by Seller. This valuation reflects a diversified mix of residential and commercial waterproofing revenue, documented recurring service agreements, and a trained field crew operating with limited owner involvement in day-to-day production. The purchase price is subject to adjustment following Buyer's completion of financial due diligence and verification of EBITDA, revenue quality, equipment condition, and outstanding warranty obligations.

💡 Waterproofing companies with demonstrable recurring revenue — annual maintenance contracts, sump pump monitoring agreements, or inspection programs — typically command multiples at the higher end of the 3.5x–5.5x range. Businesses where revenue is 100% project-based with no recurring component will be valued lower. Sellers should be prepared to clearly document and quantify any add-backs to EBITDA, including owner compensation above market rate, personal vehicle expenses, and non-recurring costs. Buyers should resist accepting EBITDA figures that include aggressive add-backs without supporting documentation.

Deal Structure and Financing

Outlines how the purchase price will be funded, including the split between SBA loan proceeds, seller note, buyer equity injection, and any earnout component. Sets expectations for financing contingencies and timeline.

Example Language

The proposed transaction will be financed as follows: approximately 80–85% through an SBA 7(a) loan, 10% through a seller note subordinated to the SBA lender and payable over 24 months at [Prime + 1–2%], and the remainder through Buyer's equity injection. The closing of this transaction is contingent upon Buyer obtaining SBA loan approval on commercially reasonable terms. Buyer agrees to submit a complete SBA loan application within 15 business days of LOI execution. Seller agrees to provide all financial documentation necessary to support lender underwriting within 10 business days of request.

💡 SBA 7(a) financing is the most common structure for waterproofing company acquisitions in the $1M–$4M purchase price range. SBA lenders will scrutinize warranty reserves, equipment condition, and owner dependency, so sellers must have clean books and documented operations. A seller note of 10–15% is often required by SBA lenders as a confidence signal. Sellers should negotiate that the seller note carries a market interest rate and that it is not subject to prepayment penalty. PE-backed roll-up buyers typically do not use SBA financing and will offer full cash at close with an earnout or equity rollover component instead.

Earnout Provisions

Defines whether any portion of the purchase price is contingent on post-closing performance, including the metric used, measurement period, payment timing, and caps. Earnouts are common in waterproofing acquisitions where revenue quality or owner dependency creates uncertainty.

Example Language

In addition to the base purchase price, Buyer agrees to pay Seller an earnout of up to $[XXX,000] contingent on the Company achieving the following milestones during the 24-month period following the closing date: (i) $[XXX,000] payable if trailing twelve-month revenue equals or exceeds $[X,XXX,000] as of the twelve-month anniversary of closing; and (ii) $[XXX,000] payable if trailing twelve-month EBITDA equals or exceeds $[XXX,000] as of the twenty-four-month anniversary of closing. Earnout payments will be calculated and delivered within 60 days of each measurement date. Buyer agrees not to take actions designed to artificially reduce the earned earnout.

💡 Earnouts in waterproofing deals are most appropriate when: (1) the seller's revenue projections exceed historical performance, (2) there is meaningful owner dependency in sales that creates post-close uncertainty, or (3) a significant commercial contract is pending renewal at time of sale. Sellers should push back on earnouts tied solely to EBITDA, as Buyer's post-close management decisions can directly affect costs and margins. Revenue-based earnouts with a minimum margin floor are more seller-friendly. Both parties should agree in advance on accounting methodology for earnout calculations to avoid disputes.

Warranty Liability and Assumption

One of the most critical sections for waterproofing acquisitions. Specifies which warranty obligations Buyer assumes, how outstanding warranties are inventoried and valued, and how legacy claims are handled. Failure to address this clearly is among the most common causes of post-close disputes in this industry.

Example Language

Prior to closing, Seller shall provide Buyer with a complete written schedule of all active warranty obligations, including the original installation date, warranty term, remaining warranty period, scope of coverage, and any known or pending warranty claims as of the closing date ('Warranty Schedule'). Buyer agrees to assume warranty obligations listed on the Warranty Schedule up to an aggregate liability cap of $[XX,000]. Any warranty claims arising from work performed prior to closing that exceed this cap, or that are not listed on the Warranty Schedule, shall remain the sole responsibility of Seller. Seller shall fund an escrow account of $[XX,000] at closing to cover legacy warranty claims, to be released to Seller on the 24-month anniversary of closing less any amounts drawn for valid claims.

💡 Waterproofing warranties commonly run 10–25 years, and buyers are right to be cautious about assuming open-ended liability. Request the full warranty history including claim rates, repair costs, and callbacks for the past three years. A warranty escrow funded by the seller at closing — typically 3–7% of purchase price — provides meaningful protection without requiring Buyer to purchase separate warranty insurance. Sellers with low historical claim rates and documented installation quality should be comfortable with this structure. If a seller refuses to provide a warranty schedule or resists an escrow, treat this as a significant red flag.

Due Diligence Period and Access

Defines the length of the due diligence period, what information Buyer will receive access to, and the conditions under which Buyer may terminate the LOI without penalty during this window.

Example Language

Buyer shall have 45 business days from the date of LOI execution ('Due Diligence Period') to conduct a full review of the Company's financial, operational, legal, and regulatory condition. Seller agrees to provide timely access to: three years of tax returns and profit and loss statements; all customer contracts and maintenance agreements; a complete equipment and vehicle inventory with maintenance records; copies of all current contractor licenses, bonds, and certificates of insurance; the Warranty Schedule described herein; and key employee information and compensation records. Buyer may terminate this LOI without liability during the Due Diligence Period if findings materially differ from Seller's representations. Upon termination, all confidential information shall be returned or destroyed.

💡 For waterproofing companies, 45 business days is a reasonable due diligence window. Key areas requiring deep investigation include: (1) equipment and vehicle condition — injection rigs, drain tile machines, and work trucks are expensive to replace and buyers should inspect physically; (2) licensing status in every jurisdiction where work is performed, including whether licenses are held personally by the owner or by the entity; (3) customer concentration — if a single GC or property manager accounts for more than 20% of revenue, buyers should require a contract assignment or relationship transition plan; and (4) technician certifications and whether any are held personally rather than at the company level.

Exclusivity and No-Shop

Establishes the period during which Seller agrees not to solicit, entertain, or negotiate with other potential buyers. Protects Buyer's investment of time and money in due diligence.

Example Language

In consideration of Buyer's commitment to conduct due diligence and pursue financing, Seller agrees not to solicit, discuss, or negotiate the sale of the Company or its assets with any other party for a period of 60 days from the date of LOI execution ('Exclusivity Period'). If a definitive purchase agreement has not been executed by the end of the Exclusivity Period, either party may terminate this LOI upon written notice, and Buyer shall have no further obligation to Seller. Seller agrees to promptly notify Buyer of any unsolicited acquisition approaches received during the Exclusivity Period.

💡 Sixty days of exclusivity is standard for waterproofing company acquisitions using SBA financing given the lender approval timeline. PE buyers typically complete deals faster and may accept 45-day exclusivity. Sellers should not accept exclusivity without a corresponding commitment from Buyer to submit an SBA application or financing commitment letter within a defined window — typically 15 business days. If Buyer fails to meet this milestone, Seller should have the right to terminate exclusivity early. Unlimited or auto-renewing exclusivity provisions heavily favor the Buyer and should be rejected.

Transition and Employment Terms

Outlines the seller's commitment to remain with the business post-closing to support knowledge transfer, customer relationship continuity, and operational handoff. Addresses whether key employees will be retained and on what terms.

Example Language

Seller agrees to remain actively engaged with the Company for a transition period of 12 months following the closing date ('Transition Period') in a capacity mutually agreed upon, at a compensation rate of $[X,XXX] per month. During the Transition Period, Seller shall assist in transferring customer relationships, introducing Buyer or designated management to key accounts, training Buyer on estimating processes and proprietary systems, and facilitating the transfer of all contractor licenses and bonding. Seller further agrees that any key employees identified in Schedule A will be offered employment by Buyer on terms no less favorable than their current compensation and benefits.

💡 Owner transition length is one of the most important and negotiated terms in waterproofing acquisitions because many sellers are the primary estimator and customer relationship holder. Buyers should negotiate for a 12-month paid transition with a 6-month post-transition consulting arrangement. Sellers who have already built an independent operations manager or sales lead can reasonably request a shorter transition of 6 months. Include a non-compete provision of 3–5 years in the same geographic market as part of the definitive agreement. The non-compete should cover both direct waterproofing services and closely adjacent services like foundation repair and drainage contracting.

Confidentiality and Binding Terms

Specifies which provisions of the LOI are legally binding and enforceable, and which are non-binding expressions of intent. Confirms that the confidentiality agreement remains in full force.

Example Language

This Letter of Intent is non-binding with respect to the purchase and sale of the Company except for the following provisions, which shall be legally binding upon both parties: (i) Exclusivity and No-Shop; (ii) Confidentiality obligations; (iii) each party's obligation to bear its own costs and expenses in connection with the transaction unless otherwise agreed in a definitive agreement; and (iv) governing law and dispute resolution. The parties acknowledge that a binding transaction will only occur upon execution of a mutually agreed definitive Asset Purchase Agreement and satisfaction of all closing conditions.

💡 Sellers should ensure they understand which sections are binding before signing. The exclusivity and confidentiality provisions carry real legal weight even if the deal does not close, and violating either can expose a seller to claims for damages. Buyers should confirm that the confidentiality provisions cover not only financial data but also customer lists, warranty procedures, proprietary installation systems, and employee information — all of which are competitively sensitive in the waterproofing industry.

Key Terms to Negotiate

Warranty Escrow Amount and Release Schedule

The dollar amount held in escrow to cover legacy warranty claims and the timeline for releasing funds back to the Seller. In waterproofing, warranties frequently run 10–25 years, making this one of the highest-stakes negotiated terms. Buyers should push for an escrow of 5–8% of purchase price held for 24–36 months. Sellers with documented low claim rates and clean installation records should counter with a smaller escrow of 3–5% released over 18–24 months.

EBITDA Add-Back Methodology

The specific owner expenses and non-recurring costs that will be added back to normalize EBITDA for valuation purposes. Common waterproofing add-backs include above-market owner salary, personal vehicles on the company books, family member payroll, and one-time equipment purchases. Buyers should require documentation for every add-back and resist accepting undocumented claims. Sellers should prepare a formal add-back schedule with supporting receipts or payroll records before entering LOI negotiations.

Assumption Scope for Outstanding Warranties

Precisely which warranty obligations Buyer will assume versus which remain with Seller. A clearly defined and capped warranty assumption protects the Buyer from inheriting unknown long-tail liabilities while giving the Seller certainty about post-close obligations. Negotiate a specific dollar cap on assumed warranty obligations and require Seller to deliver a complete warranty schedule as a pre-closing condition rather than a post-closing deliverable.

Earnout Metric and Measurement Period

Whether the earnout is tied to revenue, EBITDA, gross profit, or a combination, and how long the measurement window runs. Sellers should push for revenue-based earnouts with a minimum EBITDA floor, since post-close management decisions by the Buyer directly affect cost structure. Buyers should insist on an EBITDA component to protect against scenarios where revenue is maintained through unprofitable jobs or margin compression in the waterproofing product mix.

Non-Compete Scope, Duration, and Geography

The geographic territory, service types, and duration covered by the Seller's non-compete agreement. For waterproofing companies, a 3–5 year non-compete covering the Company's current service territory and adjacent services including foundation repair, drainage contracting, and basement finishing is standard and reasonable. Sellers should negotiate for geographic limits tied to actual service areas rather than broad statewide restrictions, and ensure the non-compete does not restrict passive investment in unrelated construction businesses.

License and Bond Transferability

Whether contractor licenses, surety bonds, and insurance certificates can be transferred to the Buyer entity or whether new licenses must be obtained. In many states, waterproofing contractor licenses are held personally by the owner or qualifying party, not by the business entity, meaning Buyer must obtain a new license or hire a qualifying individual before closing. Confirm this in due diligence and tie closing conditions to resolution of any licensing gaps to avoid post-close operational disruptions.

Key Employee Retention and Compensation

Whether Buyer agrees to offer employment to key technicians, project managers, and estimators on terms no less favorable than current arrangements. Labor is the primary constraint in waterproofing businesses, and losing trained crews at closing can immediately impair revenue. Sellers should negotiate for specific named employees to receive written employment offers from Buyer before closing, and buyers should conduct confidential retention conversations with key staff during due diligence to assess flight risk.

Common LOI Mistakes

  • Failing to inventory all active warranty obligations before LOI execution — sellers who cannot produce a complete warranty schedule give buyers leverage to reduce purchase price or walk away, while buyers who skip this step expose themselves to six-figure legacy liability that surfaces years after closing.
  • Accepting EBITDA add-backs without supporting documentation — in waterproofing companies where owner compensation, vehicle expenses, and family payroll are routinely added back, unsubstantiated add-backs can inflate the valuation basis by $100,000 or more, leading to renegotiation or deal collapse during lender underwriting.
  • Using a generic LOI template that does not address contractor licensing transferability — if the waterproofing license is held personally by the owner and cannot be transferred to the acquiring entity, operations must halt at closing until a new license is obtained, creating a gap that can take weeks or months to resolve in states with lengthy application processes.
  • Agreeing to unlimited or automatically renewing exclusivity without requiring the Buyer to submit an SBA loan application within a defined window — sellers can become locked out of other buyer conversations for months while an uncommitted buyer conducts indefinite due diligence, ultimately killing the deal or forcing a price reduction.
  • Ignoring customer concentration risk in the LOI stage — if a single commercial general contractor or property management company represents 30% or more of annual revenue, buyers who do not require a contract assignment or formal relationship transition plan before closing face a scenario where that customer leaves post-close, triggering an earnout shortfall and destroying the expected return on the acquisition.

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Frequently Asked Questions

Is an LOI legally binding when buying a waterproofing company?

Most sections of a waterproofing company LOI are intentionally non-binding — including the proposed purchase price, deal structure, and earnout terms — because neither party wants to be locked in before due diligence is complete. However, certain provisions are drafted to be legally binding and enforceable from the moment both parties sign: exclusivity and no-shop obligations, confidentiality requirements, and each party's agreement to bear their own transaction costs. Sellers should read the binding sections carefully before signing and have an M&A attorney review the LOI, particularly the warranty assumption language and exclusivity period, which carry real legal consequences.

What EBITDA multiple should I use when writing an LOI for a waterproofing business?

Waterproofing companies in the $1M–$5M revenue range typically trade at 3.5x–5.5x adjusted EBITDA. The specific multiple you use in your LOI depends on several factors: businesses with documented recurring revenue from maintenance contracts or sump pump service agreements command the upper end of that range, while purely project-based businesses with owner-dependent sales and no CRM trade at the lower end. Strong Google review presence, transferable commercial contracts, and a trained project manager who can operate without the founder all support a higher multiple. In your LOI, anchor to a specific trailing twelve-month EBITDA figure and state clearly that the multiple is subject to adjustment following financial due diligence.

How should warranty obligations be handled in a waterproofing company LOI?

Warranty liability is the most industry-specific risk in waterproofing acquisitions and must be addressed directly in the LOI rather than deferred to the definitive agreement. The LOI should require Seller to deliver a complete warranty schedule before closing, define a cap on the warranty obligations Buyer will assume, and specify that a seller-funded escrow — typically 3–7% of purchase price — will be held for 24–36 months to cover legacy claims. Any warranty obligations not listed on the schedule or exceeding the cap should remain with Seller. Buyers who accept open-ended warranty assumption without a cap or escrow can inherit decades of callback and repair liability from work performed under prior ownership.

Can I use SBA financing to buy a waterproofing company, and how does that affect the LOI?

Yes, SBA 7(a) loans are the most common financing structure for waterproofing company acquisitions in the lower middle market, and the LOI should reflect this from the start. Include a financing contingency stating that closing is subject to SBA loan approval on commercially reasonable terms, and commit to submitting a complete loan application within 15 business days of LOI execution. SBA lenders will conduct their own review of the business including an equipment appraisal, review of warranty reserves, and assessment of owner dependency — so buyers should be prepared for the lender to raise issues that affect structure or price. The standard SBA structure for these deals is 80–85% SBA loan, 10% seller note subordinated to the lender, and 10% buyer equity injection.

How long should the due diligence period be in a waterproofing company LOI?

Forty-five business days is a reasonable and standard due diligence window for a waterproofing company acquisition using SBA financing. This timeline allows enough time to review three years of financial statements, inspect all equipment and vehicles physically, verify licensing and bonding across all operating jurisdictions, review the complete warranty schedule and claims history, assess customer concentration, and conduct lender underwriting in parallel. PE-backed buyers with internal deal teams can sometimes complete due diligence in 30 days. Buyers should resist agreeing to a shorter window under seller pressure — compressed due diligence on a waterproofing business, where warranty liability and equipment condition are complex, frequently leads to post-close surprises.

What happens if the seller's financials don't match their representations during due diligence?

If due diligence reveals that the seller's EBITDA, revenue, warranty obligations, or equipment condition materially differ from what was represented when the LOI was signed, the buyer has several options depending on the magnitude of the discrepancy. Minor differences — such as EBITDA being 5–8% lower than represented — typically result in a purchase price adjustment through a reduction in the base price or an increase in the earnout component. Material misrepresentations — such as a large undisclosed warranty backlog, equipment requiring immediate replacement, or revenue significantly below represented figures — give the buyer the right to terminate the LOI without penalty during the due diligence period and walk away with no obligation. This is why buyers should never waive the due diligence contingency and should document all seller representations in the LOI before signing.

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