South Dakota: who owns Main Street

State of Main Street Ownership — Q4 2026 · Data as of November 6, 2026

Classified businesses
35,347
Independent (no chain or franchise brand)
90.3%
US: 91.1%
List a phone number
96%
List a website
81%

Top 10 industries in South Dakota

#IndustryBusinesses
1Restaurant1,530
2Real Estate1,265
3Hotel & Lodging1,166
4Hair Salon990
5Farm & Ranch730
6Auto Repair661
7Insurance661
8Bank & Credit Union630
9Clothing Boutique611
10Massage Therapy579

Top 5 cities by business count

  1. 1Sioux Falls, SD8,304
  2. 2Rapid City, SD4,776
  3. 3Aberdeen, SD1,452
  4. 4Watertown, SD1,361
  5. 5Brookings, SD1,014

Cities are ranked by listed city name, not metro area: suburbs are not rolled into their metro.

Buying guides

Counts are businesses in the 390 industries the report classifies; South Dakota’s independent share is weighted by location across those industries. “Independent” means no chain or franchise brand in the listing; brand coverage is partial, so chain share is understated.

Counts describe businesses that exist, not businesses listed for sale, and say nothing about any owner’s intent to sell or any buyer’s returns.

Read the national report for fragmentation by industry, reachability, methodology and the full data downloads.

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