Pet grooming is a recession-resistant, high-frequency personal care service within the broader $150B U.S. pet industry, driven by rising pet ownership rates and the humanization of pets among millennial and Gen Z consumers. The market is highly fragmented with the majority of revenue generated by independent owner-operated salons and mobile groomers, creating significant consolidation opportunity. Demand is largely inelastic as pet owners treat grooming as a routine necessity rather than a discretionary luxury.
Who buys these: Individual owner-operators with grooming experience, serial home services acquirers, pet industry entrepreneurs, and small PE-backed roll-up platforms targeting fragmented pet service markets
2.5–4.5×
Typical EBITDA multiple
$300K–$2M
Revenue range
Growing
Market trend
SBA Eligible
7(a) financing available
Recession Resistant
Essential service
Minimum $300K SDE, 3+ years operating history, documented client base with repeat visit frequency, clean financials with verifiable cash receipts, at least 2 trained groomers on staff beyond the owner, and a transferable lease in a high-traffic or residential-dense location
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Key items to investigate when evaluating a Pet Grooming acquisition
Seller Intelligence
Who sells Pet Grooming businesses?
Owner-operators aged 50–65 approaching retirement, solo groomers who built a loyal clientele but are experiencing burnout, and lifestyle business owners seeking to monetize a decade or more of brand building in their local community
Typical exit timeline: 12–18 months
Pet Grooming businesses in the $300K–$2M revenue range typically sell for 2.5–4.5× EBITDA. Minimum $300K SDE, 3+ years operating history, documented client base with repeat visit frequency, clean financials with verifiable cash receipts, at least 2 trained groomers on staff beyond the owner, and a transferable lease in a high-traffic or residential-dense location
Pet Grooming businesses typically trade at 2.5–4.5× EBITDA in the lower middle market. The market is highly fragmented with growing demand, which supports premium multiples.
Pet Grooming businesses are SBA 7(a) eligible, making them accessible to first-time buyers. SBA 7(a) loan covering 80–90% of purchase price with seller carry of 5–10% and buyer equity of 10–15%
Key due diligence areas include: Groomer retention agreements and non-solicitation clauses to protect client relationships post-close; Client visit frequency, average ticket size, and churn rate via booking software export; Lease terms including length, renewal options, transfer provisions, and rent escalators; Revenue concentration — percentage of revenue from top 20% of clients; Licensing and compliance including state grooming certifications, health permits, and zoning approvals.
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