A field-ready LOI framework built for chauffeured transportation acquisitions — covering fleet assets, corporate account transfer, driver continuity, and SBA-compatible deal structures in the $1M–$5M range.
A Letter of Intent (LOI) is the foundational document in any limousine or executive car service acquisition. It establishes the buyer's proposed purchase price, deal structure, and key conditions before the parties invest significant time and legal fees in a full purchase agreement. In the chauffeured ground transportation sector, a well-crafted LOI must go beyond boilerplate business acquisition language. It needs to address the specific economic realities of this industry: fleet valuation and condition contingencies, corporate account concentration risk, driver credentialing and classification compliance, insurance claims history, and technology platform transferability. Most limousine businesses in the $1M–$5M revenue range are sold as asset purchases with SBA 7(a) financing, meaning the LOI must be structured to satisfy lender requirements while protecting the buyer from undisclosed vehicle liabilities, client attrition risk, and regulatory exposure. This guide walks you through each section of a limousine business LOI, provides example language tailored to the industry, and highlights the negotiation points that most commonly determine whether a deal closes successfully or falls apart in due diligence.
Find Limousine & Executive Car Service Businesses to AcquireParties and Business Identification
Identifies the buyer entity, seller entity, and the specific business being acquired. In limousine transactions, it is important to clarify whether the buyer is acquiring the operating entity or a newly formed acquisition vehicle, and to name the DBA, operating licenses, and fleet registration entity if they differ from the legal seller entity.
Example Language
This Letter of Intent is entered into as of [Date] between [Buyer Name or Buyer LLC], a [State] limited liability company ('Buyer'), and [Seller Legal Name], a [State] corporation operating as [DBA: e.g., Metro Executive Car Service] ('Seller'). Seller operates a chauffeured ground transportation business with principal operations located at [Address], holding municipal operating permits and commercial chauffeur licenses in [City/County/State jurisdiction(s)].
💡 Confirm the exact legal entity holding the fleet titles, operating licenses, and corporate account contracts. In many owner-operated limousine businesses, vehicles are titled to a separate LLC or personal name. This must be resolved before the LOI is signed to avoid complications in the asset schedule and SBA lender title requirements.
Purchase Price and Valuation Basis
States the proposed total purchase price and the methodology used to arrive at it, typically a multiple of Seller's Discretionary Earnings (SDE) or EBITDA adjusted for owner add-backs. Limousine businesses typically trade at 2.5x–4.5x EBITDA depending on fleet quality, account diversification, and technology infrastructure.
Example Language
Buyer proposes to acquire substantially all assets of the Business for a total purchase price of $[X], representing approximately [3.0x–3.5x] trailing twelve-month adjusted EBITDA of $[Y] as represented by Seller. This purchase price is contingent upon verification of financial performance during the due diligence period and may be adjusted if material variances are discovered in fleet condition, client concentration, or undisclosed liabilities.
💡 Push sellers to provide at least 3 years of tax returns and a trailing twelve-month P&L before the LOI is signed. Many limousine owners run personal vehicle expenses, fuel cards, or family member payroll through the business. Document all add-backs explicitly in a schedule attached to the LOI to prevent valuation disputes later. If the seller cannot substantiate EBITDA above $150K–$200K, SBA financing will be difficult to obtain.
Asset Purchase Structure and Included Assets
Defines whether the transaction is structured as an asset purchase or stock purchase and enumerates the categories of assets being acquired. For limousine businesses, this section must specifically list fleet vehicles, transferable operating licenses, customer contracts, dispatch software licenses, brand assets, and driver agreements.
Example Language
The transaction shall be structured as an Asset Purchase. Included assets shall consist of: (i) all fleet vehicles as listed in Exhibit A (VINs, year, make, model, mileage), subject to lien clearance prior to close; (ii) all corporate account agreements, client contact databases, and recurring billing relationships; (iii) trade name, domain name, phone numbers, and online booking profiles including Google Business, Yelp, and dispatch platform accounts; (iv) dispatch and reservation software licenses or data export rights; (v) all chauffeur driver files including credentialing, MVR reports, and background check documentation; and (vi) goodwill associated with the Business's local operating reputation. Excluded assets shall include Seller's personal vehicles, real property, and any personal financial accounts.
💡 Do not leave vehicle schedules vague. Require the seller to produce a complete fleet inventory with mileage, maintenance logs, and current blue book or NADA values before the LOI is executed. Aging vehicles with deferred maintenance are one of the most common sources of post-close buyer regret in this industry. If the seller leases dispatch or GPS software, confirm whether those licenses are assignable or whether you will need to migrate to a new platform at your cost.
Purchase Price Allocation and SBA Financing Contingency
Outlines how the purchase price will be allocated among asset classes for tax purposes and confirms the buyer's intent to seek SBA 7(a) financing. This section also specifies the seller's willingness to carry a portion of the purchase price as a subordinated seller note, typically required by SBA lenders.
Example Language
Purchase price shall be allocated among asset classes as follows: fleet vehicles and tangible equipment ($[X]); customer contracts and goodwill ($[Y]); covenant not to compete ($[Z]); other intangibles ($[W]). Buyer intends to finance this acquisition using an SBA 7(a) loan and requires Seller to carry a seller note of no less than 10% of the total purchase price ($[amount]) on terms subordinated to the SBA lender, with repayment deferred for a minimum of 24 months post-close. This LOI is conditioned upon Buyer securing SBA loan approval within [60–90] days of execution.
💡 SBA lenders will scrutinize fleet asset values closely and may order independent appraisals on vehicles. Allocate conservatively to vehicles because lenders will lend against appraised value, not seller's asking price. Sellers sometimes resist the seller note requirement; frame it as an alignment mechanism — if the business performs as represented, their note gets paid. An earnout tied to client retention is an alternative or complement to a seller note when account transfer risk is high.
Earnout Provision for Corporate Account Retention
Establishes a contingent payment mechanism tied to the retention of key corporate accounts following closing. This is especially important in limousine acquisitions where one or two accounts may represent 30–50% of total revenue, creating meaningful post-close revenue risk.
Example Language
In addition to the base purchase price, Buyer agrees to pay Seller an earnout of up to $[amount] contingent upon verified retention of corporate accounts generating no less than [80%] of Seller's trailing twelve-month contracted revenue during the [12–24] month period following the Closing Date. Earnout payments shall be calculated quarterly and paid within 30 days of each quarter end. Accounts that terminate due to actions or failures attributable to Buyer's operations shall not reduce the earnout calculation. Seller shall actively assist in introducing Buyer to all key account contacts, travel managers, and executive assistants during the transition period.
💡 Define 'retention' carefully — revenue retention is more meaningful than account count. A corporate account that downsizes from $80K to $20K annually should not count as a fully retained account. Cap the earnout period at 18–24 months maximum and require the seller to sign a cooperation covenant requiring active participation in client introductions. If the top three accounts represent more than 40% of revenue, consider reducing the base purchase price and increasing the earnout ceiling proportionally.
Due Diligence Period and Access Rights
Specifies the length of the due diligence period, the categories of information the buyer has the right to inspect, and the seller's obligation to provide timely and complete access to business records, fleet, staff, and technology systems.
Example Language
Buyer shall have [45–60] calendar days from the date of this LOI to conduct full business, financial, legal, and operational due diligence ('Due Diligence Period'). Seller agrees to provide Buyer with complete access to: (i) 3 years of tax returns, P&Ls, and bank statements; (ii) all fleet vehicle titles, maintenance logs, inspection records, and current mileage documentation; (iii) all driver personnel files, chauffeur license records, MVR reports, and background check documentation; (iv) all insurance policies, declarations pages, and 5-year claims history; (v) all corporate account contracts, invoices, and client correspondence; (vi) dispatch software data including trip history, booking volumes, and account revenue reports; and (vii) any municipal operating permits, vehicle-for-hire licenses, and regulatory correspondence. Buyer may conduct physical inspections of all fleet vehicles with qualified mechanics at Buyer's expense with 48 hours' notice.
💡 Fleet inspection by an independent mechanic is non-negotiable in this industry. Budget $75–$150 per vehicle for pre-purchase inspections and factor findings into your price adjustment strategy. Driver classification is a hot-button issue — if the seller uses 1099 independent contractors, have your attorney assess misclassification exposure given DOL and state-level enforcement trends. Request the insurance claims history in writing from the carrier, not just the seller's summary.
Exclusivity and No-Shop Provision
Prevents the seller from marketing the business to other buyers or entertaining competing offers during the due diligence period in exchange for the buyer's commitment of time and resources.
Example Language
In consideration of Buyer's commitment of time, resources, and professional fees to conduct due diligence, Seller agrees to an exclusive negotiation period of [45–60] days from the date of this LOI ('Exclusivity Period'), during which Seller shall not solicit, entertain, or negotiate with any other prospective buyers or their representatives. Seller shall immediately notify Buyer if any third party initiates unsolicited contact during the Exclusivity Period.
💡 Sellers with multiple interested parties may resist exclusivity longer than 30 days. A reasonable compromise is a 30-day initial exclusivity period with an automatic 15-day extension if due diligence is progressing in good faith. If the seller insists on keeping the process open, consider whether the deal is truly under LOI or still in a competitive bid process — and adjust your leverage accordingly.
Seller Transition and Non-Compete Agreement
Defines the seller's post-closing role in the business, the duration of the transition period, compensation arrangements during transition, and the geographic and temporal scope of the non-compete covenant.
Example Language
Seller agrees to remain available to Buyer on a full-time basis for a period of [6–12] months following the Closing Date to assist in client relationship transition, driver management, and operational knowledge transfer, at a mutually agreed monthly compensation of $[amount]. Following the transition period, Seller agrees to a non-compete covenant for a period of [3] years within a [50-mile] radius of the Business's primary operating territory, prohibiting Seller from directly or indirectly owning, operating, or consulting for any competing chauffeured ground transportation service. The non-compete shall be separately compensated as part of the purchase price allocation.
💡 In limousine businesses where the owner is the primary dispatcher and key client relationship manager, the transition period is critical. A 6-month minimum is standard; push for 12 months if the seller personally manages more than 30% of the revenue-generating accounts. Allocate meaningful value to the non-compete in the purchase price schedule — this makes the covenant more legally defensible and provides a tax benefit to the seller as ordinary income versus capital gains treatment.
Confidentiality and Binding Nature of LOI
Clarifies which provisions of the LOI are legally binding on both parties and which are expressions of intent only, and reaffirms the parties' confidentiality obligations regarding the transaction and shared business information.
Example Language
This Letter of Intent is non-binding in its entirety except for the following provisions which shall constitute legally binding obligations of both parties: (i) Confidentiality and non-disclosure obligations with respect to all proprietary business information exchanged between the parties; (ii) Exclusivity and no-shop obligations during the Exclusivity Period; and (iii) each party's obligation to bear their own fees and expenses unless otherwise agreed. The remaining terms of this LOI represent the parties' current intentions and do not constitute a binding purchase agreement. A definitive Asset Purchase Agreement shall govern the transaction upon execution.
💡 Make sure your NDA was executed before any financial data was shared — if not, include a retrospective confidentiality clause in the LOI covering all prior exchanges. Sellers in small limousine businesses are often unfamiliar with M&A process and may not understand that the LOI is non-binding on price and structure. A brief explanation from your advisor at the time of LOI signing prevents misunderstandings and maintains goodwill during due diligence.
Fleet Condition Adjustment Mechanism
Build a price adjustment right into the LOI that allows the buyer to reduce the purchase price by the cost of deferred maintenance or vehicle replacement needs identified during due diligence. For example, if independent inspections reveal $80,000 in near-term fleet capital needs, the buyer should have the right to reduce the offer dollar-for-dollar or require the seller to remedy deficiencies prior to close. This prevents the buyer from inheriting a fleet that immediately requires capital infusion.
Client Concentration Threshold and Walk Right
Negotiate a termination right if due diligence reveals that any single client or the top three clients collectively exceed a concentration threshold — commonly 40% for a single account or 60% for the top three. This gives the buyer meaningful protection against discovering a fragile revenue base after the LOI is signed. Pair this with a price reduction mechanism as an alternative to full deal termination if concentration is elevated but manageable.
Driver Classification Indemnification
If the seller has classified drivers as independent contractors, negotiate a specific indemnification from the seller covering any retroactive wage claims, benefits liability, or regulatory fines arising from driver misclassification prior to the closing date. Set a reasonable survival period of 3–5 years on this indemnification given the lag time between classification decisions and regulatory enforcement actions.
Insurance Claims Tail Coverage
Require the seller to maintain or obtain a commercial auto liability tail policy covering claims arising from incidents occurring before the closing date but reported after. Given the commercial auto liability exposure inherent in operating a passenger transportation fleet, tail coverage is essential. Specify the minimum coverage limits (typically matching the seller's existing policy) and the duration of the tail period (24–36 months minimum).
Technology and Dispatch Platform Migration
Negotiate responsibility for technology platform transition costs and data migration. If the seller's dispatch or booking software is not transferable under the existing license, agree in writing which party bears the cost of migrating to a new platform and who is responsible for historical trip and client data portability. Unclarified technology transition obligations are a frequent source of post-close disputes and unexpected capital expenditures in limousine acquisitions.
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Plan for a minimum of 45 days and ideally 60 days. Limousine businesses require physical inspection of every fleet vehicle by an independent mechanic, review of all driver credentialing files, analysis of corporate account contracts and revenue history by client, insurance claims history review, and technology platform assessment. These parallel workstreams take time to complete properly. Rushing due diligence on a fleet-intensive business is one of the most common and costly mistakes buyers make. If the seller pushes back on a 60-day period, that is itself a yellow flag worth noting.
Asset purchases are strongly preferred and far more common in the $1M–$5M limousine market. An asset purchase allows you to acquire the fleet, client contracts, brand, and goodwill while leaving behind the seller's historical liabilities — including insurance claims, driver lawsuits, tax obligations, and regulatory violations. Stock purchases expose you to the entity's full liability history and are generally only justified when the seller holds a non-transferable municipal operating license or regulatory permit that is critical to the business and cannot be assigned in an asset deal. Consult a transportation attorney to evaluate license transferability in your specific jurisdiction before agreeing to a stock purchase.
A typical earnout for limousine business client retention runs 12–24 months post-close and is calculated based on verified revenue from accounts that were active at closing. A common structure allocates 15–25% of the total purchase price to the earnout, with quarterly measurement periods and payment within 30 days of each quarter end. The earnout baseline should be revenue generated from the seller's disclosed account list, with carve-outs for accounts lost due to the buyer's operational failures. If a single account represents more than 20% of revenue, consider a separate retention bonus tied specifically to that account's continued business through the earnout period.
Goodwill in a limousine business is primarily driven by the quality and diversification of corporate account relationships, local brand reputation, and recurring revenue stability. When fleet assets are aging, you should reduce the tangible asset portion of the purchase price to reflect near-term capital replacement costs and maintain or modestly reduce the goodwill allocation if client relationships are strong and transferable. A practical approach: obtain current NADA or auction values for each vehicle, deduct estimated replacement or major repair costs over 24 months, and adjust the goodwill allocation upward only if you have verified through client interviews that accounts are loyal to the brand rather than the owner personally.
SBA 7(a) loans for limousine business acquisitions typically provide 10-year terms at current SBA variable rates (prime plus 2.75% for loans above $700K as of recent benchmarks). Lenders will require a 10% buyer equity injection, and most will require the seller to carry a 10% seller note subordinated to the SBA loan. The SBA lender will order independent appraisals on fleet vehicles and may lend only against appraised value rather than the purchase price allocation. Expect lenders to scrutinize client concentration, driver classification, and insurance claims history as part of their underwriting. Businesses with clean financials, diversified corporate accounts, and a fleet with average vehicle age under 5 years will qualify for the most favorable terms.
Structure your LOI to include an earnout tied to revenue retention and a seller cooperation covenant requiring active client introductions. Before signing the LOI, request permission to have anonymous conversations with the seller's top three to five account contacts to assess loyalty to the brand versus loyalty to the owner personally. Build a termination right into the LOI if due diligence reveals that major accounts are month-to-month with no contractual commitment and are tied entirely to the seller's personal relationships. At closing, require the seller to send formal introduction letters to all accounts, participate in transition meetings, and remain available for client calls during the transition period as a contractual obligation rather than a courtesy.
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