A practical LOI guide built for horse boarding, training, and equestrian facility acquisitions — covering purchase price, earnouts, client retention provisions, and the deal structure nuances every equine buyer needs to get right.
Acquiring an equine services business — whether a full-service boarding and training stable, a riding lesson operation, or a multi-disciplinary equestrian center — requires an LOI that reflects the unique characteristics of this industry. Unlike typical service businesses, equine operations are deeply relationship-driven, often tied to real property, and heavily dependent on the seller's personal reputation with horse owners. A well-drafted LOI protects you during due diligence, sets the terms of seller transition and client handover, and signals to the seller that you understand horse culture as well as deal mechanics. This guide walks you through each critical section of an equine services LOI, with example language and negotiation notes tailored to the $1M–$5M revenue range where most independent stables, boarding facilities, and training centers transact.
Find Equine Services Businesses to AcquireBuyer and Seller Identification
Clearly identify the acquiring entity (or individual buyer) and the selling entity, including the legal name of the business, its primary operating location, and whether the transaction will be structured as an asset purchase or entity acquisition. For equine businesses, note whether real property is included or will be handled under a separate agreement.
Example Language
This Letter of Intent is entered into by [Buyer Name or Entity] ('Buyer') and [Seller Name or Entity] ('Seller'), the owner and operator of [Business Name], an equine services business located at [Address], operating as a horse boarding, training, and lesson facility. The parties intend to structure this transaction as an asset purchase, with real property to be addressed in a concurrent or subsequent real estate purchase agreement as outlined herein.
💡 Clarify early whether the real property is included in the purchase price or is being acquired separately. Many equine sellers own the land personally, not through the business entity, and will want to sell it in a separate transaction or lease it back to the buyer. Getting this structure agreed upon in the LOI prevents major surprises during due diligence. If the seller intends to retain the land and lease it, ensure the LOI specifies minimum lease term, renewal options, and rent escalation caps — a barn without land security is a fatal flaw for any buyer.
Purchase Price and Valuation Basis
State the proposed purchase price, the valuation methodology used (typically a multiple of EBITDA or seller's discretionary earnings), and what assets or liabilities are included. For equine businesses, specify whether horses owned by the business, tack, trailers, vehicles, and equipment are included in the stated price.
Example Language
Buyer proposes a total purchase price of $[X], representing approximately [3.0–4.0x] the business's trailing twelve-month EBITDA of $[X], as represented by Seller. This price includes all tangible business assets including barn equipment, arena footing equipment, horse trailers, utility vehicles, tack and supplies held for client or operational use, and the existing client contract portfolio. Excluded from this purchase price are Seller's personal horses, personal tack, and any real property, which shall be addressed in a separate agreement. The purchase price is subject to adjustment following completion of financial due diligence.
💡 Equine businesses frequently have blurred lines between personal and business assets — a seller's personal horses may live on the property, personal vehicles may have been expensed through the business, and tack rooms may contain a mix of business and personal inventory. Push for a detailed asset schedule as part of your LOI exhibit or as a condition of moving to exclusivity. EBITDA multiples for equine services typically range from 2.5x to 4.5x depending on revenue mix, real property inclusion, and client contract strength. Lean toward the lower end of that range if the business has high owner dependency or informal client agreements.
Deal Structure and Financing
Outline the proposed financing structure, including equity, SBA debt, seller financing, and any earnout component. SBA 7(a) loans are commonly used for equine business acquisitions and require the seller to carry a subordinated note if the business is below SBA's full collateralization threshold.
Example Language
Buyer intends to finance this acquisition through a combination of (i) a down payment of approximately 10–15% of the total purchase price from Buyer's equity, (ii) an SBA 7(a) loan covering approximately 75–80% of the purchase price, and (iii) a seller-financed subordinated promissory note representing 10–15% of the purchase price, to be paid over [5–7] years at [Prime + 1–2%], with repayment commencing 12 months post-closing. In addition, Buyer proposes an earnout of up to $[X], payable over 24 months, tied to retention of boarding clients representing no less than 80% of pre-closing monthly recurring revenue from the top 20 boarding accounts.
💡 Sellers in equine services are often emotionally attached to their clients and will resist earnouts tied to client retention if they feel it punishes them for something outside their control after closing. Frame earnout provisions around mutual success — the seller stays on, makes introductions, and earns the upside only if the transition succeeds. Also be prepared for SBA lender scrutiny around equine businesses: lenders will want to see documented contracts, not handshake boarding agreements, and may require the seller's note to be on full standby for 24 months. Confirm your SBA lender has experience with agricultural or equine businesses before submitting.
Assets Included and Excluded
Provide a clear delineation of what is and is not included in the transaction — particularly important in equine businesses where personal and business assets are frequently intermingled on the same property.
Example Language
The following assets are included in the purchase price: all boarding and training client contracts and related receivables, barn and arena equipment, grooming supplies, feed inventory (valued at cost), utility vehicles and tractors used in daily operations, horse trailers (list VINs), business name and associated social media accounts, website, and client contact database. Excluded assets include: Seller's personal horses (identified by registered names and Coggins records), Seller's personal tack and riding equipment, and any livestock or equipment used solely for Seller's personal activities. A complete asset schedule shall be delivered by Seller within 15 business days of LOI execution.
💡 Request Coggins records and registration papers for every horse on the property early in due diligence to establish which animals are business assets versus personal. Some sellers use business accounts to pay for personal horses' care and vet bills — this inflates expenses and distorts EBITDA. Conversely, some sellers keep horses off the books entirely to reduce apparent income. Either way, a clean asset and animal inventory is non-negotiable before you finalize price.
Due Diligence Period and Access
Define the length of the due diligence period, what information the seller must provide, and what physical access the buyer requires to the facility, animals, and staff.
Example Language
Buyer shall have [60–90] days from the date of LOI execution to conduct comprehensive due diligence, including but not limited to: review of three years of federal tax returns and internal profit and loss statements; review of all boarding, training, and lesson agreements; facility inspection including barns, arenas, pastures, fencing, water systems, and electrical systems; review of all liability, equine mortality, and care, custody, and control insurance policies; review of employment agreements and independent contractor arrangements for trainers, farriers, and barn staff; and interviews with key staff members at Seller's discretion. Buyer and Buyer's representatives shall be granted reasonable access to the facility during normal operating hours with 24-hour advance notice to Seller.
💡 Sixty days is often insufficient for equine facility acquisitions because you need a qualified equine facility inspector, a review of zoning and agricultural permits, and ideally at least one visit during peak operational hours (early morning feeding, afternoon lessons) to observe actual operations. Push for 75–90 days if the facility includes owned real property. Also request a list of the top 10 boarding clients by monthly revenue — not their names, but their revenue contribution and contract length — before you enter exclusivity. Client concentration is the single biggest risk factor in most equine acquisitions.
Exclusivity and No-Shop Provision
Establish the period during which the seller agrees not to solicit or entertain offers from other buyers, giving the buyer time to complete due diligence and negotiate a definitive agreement.
Example Language
In consideration of Buyer's commitment of time and resources to due diligence, Seller agrees to an exclusivity period of [75–90] days from the date of LOI execution, during which Seller shall not solicit, entertain, or negotiate with any other prospective buyer. Seller shall promptly notify Buyer if any unsolicited acquisition inquiries are received during the exclusivity period. This exclusivity provision shall be binding upon execution of this LOI, notwithstanding its otherwise non-binding nature.
💡 Sellers in the equine world frequently have informal conversations with neighboring farm owners, trainers, or equestrian community members who express interest in buying. Make exclusivity a binding, signed commitment. Sixty days is standard but often not enough given the complexity of equine due diligence; negotiate 75–90 days. If the seller pushes back, offer a $5,000–$10,000 earnest money deposit held in escrow as consideration for the longer exclusivity window.
Transition and Seller Involvement Post-Closing
Define the seller's expected role after closing, including consulting period, client introduction plan, and any non-compete or non-solicitation obligations. This is especially critical in equine businesses where the seller's personal relationships with horse owners are the foundation of the revenue base.
Example Language
Seller agrees to remain actively involved in the business for a transition period of [6–12] months post-closing, in the capacity of [Head Trainer / General Manager / Consultant], at a compensation rate of $[X] per month. During this period, Seller shall personally introduce Buyer to all active boarding and training clients, communicate the ownership transition in a positive and supportive manner, and assist Buyer in learning the operational rhythms of the facility including feeding schedules, client preferences, and vendor relationships. Following the transition period, Seller agrees to a non-compete covenant covering a radius of [25–50] miles for a period of [3–5] years, prohibiting Seller from operating, owning, or consulting for any competing equine boarding or training facility.
💡 The transition period is the most important post-closing protection in an equine acquisition. Horse owners are loyal to people, not facilities — if the seller disappears immediately after closing, expect meaningful client attrition within 90 days. Structure compensation for the transition period at market rate for a trainer or manager role, not as a favor. A seller who is fairly compensated is more likely to show up, engage clients genuinely, and protect the business's reputation. Non-competes in equine services are generally enforceable when tied to a geographic radius that reflects where clients actually travel from; work with local counsel to define appropriate boundaries.
Conditions to Closing
List the material conditions that must be satisfied before the transaction can close, including financing approval, satisfactory due diligence, regulatory or licensing transfers, and key client retention thresholds.
Example Language
This transaction is contingent upon: (i) Buyer securing SBA financing commitments satisfactory to Buyer in its sole discretion; (ii) completion of due diligence with no material adverse findings, as determined by Buyer in its reasonable judgment; (iii) transfer or reissuance of all required business licenses, zoning approvals, and agricultural operating permits in Buyer's name; (iv) confirmation that no active equine disease quarantine or regulatory action is pending against the facility; (v) Seller's delivery of signed written boarding and training agreements from clients representing at least 75% of trailing twelve-month boarding revenue; and (vi) execution of a long-term lease or purchase agreement for the real property on terms acceptable to Buyer and Buyer's lender.
💡 Condition (iv) — disease quarantine — is unique to equine operations and often overlooked by first-time buyers. An EHV-1 or strangles outbreak can shut down a facility for 4–6 weeks and result in significant client attrition. Request a full disease history for the facility going back at least 3 years. Condition (v) — written contracts from boarding clients — is the most contentious but most important closing condition. Many sellers run entirely on verbal agreements and will resist formalizing them pre-close. Offer to help draft simple boarding agreements you can send together, framed as something that protects both parties and makes the transition cleaner.
Client Retention Earnout Structure
Because equine business revenue is driven by personal relationships between horse owners and the seller, negotiate an earnout of 10–20% of the purchase price tied to retention of boarding and training revenue over the first 12–24 months post-closing. Define retention as monthly recurring revenue from existing clients — not total revenue — to avoid penalizing the seller if you successfully add new clients. Set the measurement baseline at the trailing 6-month average of pre-close boarding revenue.
Real Property Lease Terms or Purchase Price Allocation
If the seller owns the land personally and will lease it to the buyer post-close, negotiate a minimum 10-year initial lease term with two 5-year renewal options, annual rent escalation capped at CPI or 3% (whichever is lower), and a right of first refusal if the seller ever decides to sell the property. These terms are often critical for SBA loan approval and protect against a landlord terminating your lease in year three.
Seller Financing Note Terms
SBA 7(a) acquisitions in equine services routinely require a 10–15% seller note. Negotiate a 6–12 month payment deferral on the seller note post-closing to protect cash flow during the transition period when client attrition risk is highest. Also negotiate a cross-default provision so that if major clients representing more than 25% of revenue depart in year one, the note payment can be restructured or temporarily suspended.
Non-Compete Geographic Scope and Duration
In rural equine markets, a 25-mile non-compete radius may be too small — horse owners often trailer 30–50 miles to their preferred facility. Negotiate a radius that reflects the actual market geography, typically 35–50 miles in rural areas and 20–30 miles in suburban equestrian markets. A 3-year duration is standard; push for 4–5 years in situations where the seller is a well-known trainer with a strong regional reputation.
Equipment and Facility Condition Representations
Require the seller to represent in the LOI — and later in the definitive agreement — that all named equipment (tractors, arena drag, trailers, manure spreader, water systems) is in good working order as of closing. Negotiate a purchase price adjustment mechanism if due diligence reveals deferred maintenance exceeding a materiality threshold (typically $15,000–$25,000 for facilities in this size range). Aging electrical systems in barns, deteriorating arena footing, and poor drainage are the most common hidden cost items.
Find Equine Services Businesses to Acquire
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Most equine services businesses in the $1M–$5M revenue range transact at 2.5x to 4.5x EBITDA, depending on several factors. Businesses with owned real property, diversified revenue across boarding, training, and lessons, documented client contracts, and trained staff who can operate without the seller command the higher end of that range. Businesses with heavy owner dependency, informal client agreements, and lease-only arrangements typically trade closer to 2.5x–3.0x. Note that real property should be valued separately by a licensed appraiser — bundling land value into an EBITDA multiple is a common and costly mistake for buyers.
Yes — a non-compete is essential in equine services acquisitions. Sellers in this industry often have decades of personal relationships with horse owners, and without a binding non-compete, a departing seller could open a competing facility nearby and take the majority of the client base within months. Structure the non-compete around a geographic radius that reflects actual client travel patterns — typically 35–50 miles in rural markets — and a duration of 3–5 years. Pair it with a non-solicitation provision that prevents the seller from directly recruiting existing clients or staff to any new venture.
This is one of the most common challenges in equine acquisitions. Start by making written client agreements a closing condition in your LOI — require that the seller execute simple, standardized boarding and training contracts with clients representing at least 75% of trailing revenue before you close. Offer to provide a clean contract template to make this easier. In parallel, negotiate an earnout tied to client retention that protects you financially if clients leave post-close despite the seller's best efforts. Also build this risk into your purchase price — a business with no written agreements should be valued closer to 2.5x EBITDA, not 4.0x.
Yes, equine services businesses are SBA 7(a) eligible in most cases, provided the business meets standard SBA requirements for for-profit operation, U.S. location, and creditworthiness. However, equine businesses often present challenges for SBA lenders: informal revenue, cash income, and lack of written client contracts can make underwriting difficult. Choose an SBA lender with experience in agricultural or animal services businesses. Plan for the seller to carry a 10–15% subordinated note as required by many lenders when full collateralization isn't available. Real property ownership by the business significantly improves SBA loan approval odds and terms.
Beyond standard financial and legal due diligence, equine acquisitions require several industry-specific checks. First, request a full disease history for the facility — EHV-1, strangles, and other outbreaks can reveal management problems and create future liability. Second, review all equine liability insurance, care custody and control policies, and any past claims or incidents involving rider injuries. Third, inspect all physical infrastructure with a qualified equine facility inspector — barns, arenas, footing, fencing, water systems, and drainage. Fourth, evaluate client concentration by reviewing revenue from the top 10 boarding and training clients. If three or four clients represent more than 40% of revenue, that is a material risk requiring earnout protection or price adjustment.
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